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December Girl Group Member Brand Reputation Rankings Announced

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The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 579 girl group members, using big data collected from November 19 to December 18.

Once again, BLACKPINK and aespa swept the top five spots on the list this month, with BLACKPINK’s Jennie rising to the top with a brand reputation index of 2,652,950. High-ranking phrases in her keyword analysis included “BLACKPINK The Movie,” “Netflix,” and “YouTube,” while her highest-ranking related terms included “chic,” “release,” and “sexy.” Jennie’s positivity-negativity analysis also revealed a score of 80.72 percent positive reactions.

aespa’s Winter took second place in the rankings with a brand reputation index of 2,290,901 for December.

Meanwhile, BLACKPINK’s Lisa climbed to third place on this month’s list with a brand reputation index of 2,002,939.

aespa’s Karina came in fourth place with a brand reputation index of 1,839,499, and BLACKPINK’s Jisoo held onto her spot at fifth place with a total score of 1,627,479 for December.

Check out the top 30 for this month below!

  1. BLACKPINK’s Jennie
  2. aespa’s Winter
  3. BLACKPINK’s Lisa
  4. aespa’s Karina
  5. BLACKPINK’s Jisoo
  6. Girls’ Generation’s Taeyeon
  7. aespa’s Giselle
  8. Oh My Girl’s Binnie
  9. Oh My Girl’s Arin
  10. IVE’s Leeseo
  11. aespa’s Ningning
  12. Girl’s Day’s Hyeri
  13. MAMAMOO’s Solar
  14. TWICE’s Jeongyeon
  15. ITZY’s Ryujin
  16. Oh My Girl’s Jiho
  17. Weki Meki’s Kim Doyeon
  18. ITZY’s Yuna
  19. TWICE’s Mina
  20. MOMOLAND’s JooE
  21. LOONA’s Chuu
  22. DIA’s Jung Chaeyeon
  23. IVE’s Jang Won Young
  24. LABOUM’s Solbin
  25. EXID’s Hani
  26. IVE’s Liz
  27. Oh My Girl’s Hyojung
  28. CLC’s Choi Yu Jin
  29. Girls’ Generation’s Sooyoung
  30. ITZY’s Lia

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