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October Girl Group Member Brand Reputation Rankings Announced

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The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual girl group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 579 girl group members, using big data collected from September 17 to October 16.

aespa’s Winter topped this month’s list with a brand reputation index of 3,889,780, marking a 72.21 percent rise in her score since September. High-ranking phrases in her keyword analysis included “YouTube,” “Kwangya’s daughter,” and “Savage,” while her highest-ranking related terms included “chic,” “powerful,” and “appear.” Winter’s positivity-negativity analysis also revealed a score of 81.98 percent positive reactions.

BLACKPINK’s Jennie held onto her spot at second place with a brand reputation index of 3,273,660 for the month, while her bandmate Lisa came in at a close third with a total index of 3,212,231.

aespa swept the next three spots on the list, with Karina, Giselle, and Ningning claiming fourth, fifth, and sixth places respectively.

Check out the top 30 for this month below!

  1. aespa’s Winter
  2. BLACKPINK’s Jennie
  3. BLACKPINK’s Lisa
  4. aespa’s Karina
  5. aespa’s Giselle
  6. aespa’s Ningning
  7. BLACKPINK’s Jisoo
  8. Red Velvet’s Joy
  9. MAMAMOO’s Hwasa
  10. LOONA’s Chuu
  11. fromis_9’s Song Hayoung
  12. TWICE’s Mina
  13. BLACKPINK’s Rosé
  14. ITZY’s Lia
  15. ITZY’s Ryujin
  16. Girls’ Generation’s YoonA
  17. Oh My Girl’s Arin
  18. ITZY’s Yeji
  19. Girls’ Generation’s Sooyoung
  20. MAMAMOO’s Solar
  21. Cherry Bullet’s Jiwon
  22. PURPLE KISS’s Swan
  23. STAYC’s Seeun
  24. ITZY’s Chaeryeong
  25. Girls’ Generation’s Seohyun
  26. Oh My Girl’s Hyojung
  27. ITZY’s Yuna
  28. fromis_9’s Lee Nagyung
  29. Oh My Girl’s Binnie
  30. fromis_9’s Lee Chaeyoung

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